Consumer Data Consumer data is one of the biggest tools we have as business owners to help us build our business. As a marketer, I once had someone…

Car wash email marketing is something all operators must consider when thinking about any kind of marketing strategy. It is the granddaddy of the…

Loyalty program success in the car wash industry can certainly have its challenges. Many business owners don’t even know where to start. However, as…

This was definitely not my planned blog post for this month, but it’s one of the latest issues that has arised and I thought it was time for some…

“But It’s So Complicated” The one thing I hear over and over from operators is that “social media is hard”, or “car wash marketing is too…

Where It All Started The self-serve car wash has been in existence for decades in the United States. Since the idea of self-serve gas pumps became…

While taking cash may still be critical to some of your clients, we can guarantee it’s not critical to all of them. By not accepting credit cards,…

Getting your car wash business up and running can be difficult. When you have spent weeks or months setting up all the tools you need for your…