Millennials Driving the Growth of Gift Card Use.

Because it is the holiday season and the best time of year to offer gift cards, I thought this would be a good article to share with our WashCard…
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2020 Tax Write Off

It may be tough to come up with some cash, but now is the time. There aren’t too many opportunities to basically get something for nothing – but this…
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The “Make it up in volume” Myth

When your best customer is your least favorite customer. There are times in retailing when your very best customers become your least favorite…
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Lowering your car wash expenses with an app.

When I started my car wash 30 years ago, I built my sales 25 cents at a time. And, I controlled my expenses that way also. Every single nickel I…
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Safer, No-Touch Payment Systems Becoming a Necessity

The Center for Disease Control (CDC) outlines lots of procedures for keeping people safe by slowing the spread of COVID. There are loads of examples…
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Who Shredded My Cheese?

I’m not sure but they need to be paid for doing it.
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Getting real about how consumers want to pay

I never thought I would resist touching a payment key pad in a Target store, want to sanitize my hands after paying for my house paint at Home Depot,…
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The 5 Whys of Going Mobile

The car wash industry has long fought the battles of payments and how to build loyalty within a business. Years ago it was the battle to take loyalty…
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Building A Successful Marketing Plan | Part 2

Last month, we discussed some ways to start building a successful marketing plan including setting your goals, creating a content repository, and…
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Building A Successful Marketing Plan | Part 1

We’re back with another two part series around building successful marketing plans for your car wash. Marketing has been a really hot topic in the…
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